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Publish · The Launch

A 90-day, written plan you can hand to any team — including ours.

Most authors don't have a marketing problem — they have a sequencing problem. They're running ads before their cover converts, doing BookTok before their categories are right, chasing reviews before their description sells. The Growth Strategy Roadmap is a paid diagnostic: we audit your entire author business, then write the exact 90-day sequence of actions that will move your numbers — with budgets, owners, and KPIs.

Your written 90-day growth plan in 7 days.
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90d

Action plan

1

Strategy call

7d

Delivery

Built for Growth Strategy Roadmap

This page is about what Growth Strategy Roadmap changes for your book.

You stop guessing what to do next. Every action has a reason, an owner, a budget, and a number it should move.

What changes after this service

You stop guessing what to do next. Every action has a reason, an owner, a budget, and a number it should move.

Focus 1

Full author business audit

A diagnostic audit + 90-day written growth plan tailored to your book, genre, and goals.

Focus 2

Competitor + category analysis

A diagnostic audit + 90-day written growth plan tailored to your book, genre, and goals.

Focus 3

90-day prioritised action plan

A diagnostic audit + 90-day written growth plan tailored to your book, genre, and goals.

Publish · Growth Strategy Roadmap

Delivery roadmap

How we deliver Growth Strategy Roadmap.

01

Discovery

Onboarding form, account access (read-only), and a kickoff call.

02

Audit + research

We grade every part of your author business and study your top 5 competitors.

03

Roadmap + call

Written plan delivered with a 60-minute walkthrough call.

Core scope

What is included in Growth Strategy Roadmap.

Full author business audit
Competitor + category analysis
90-day prioritised action plan
Budget + KPI guidance per action
60-minute strategy call
  • Audit document: cover, metadata, categories, keywords, reviews, ads, email, social — graded
  • Competitor landscape (5 closest competitors + what they're doing right)
  • 90-day roadmap with weekly milestones, owners, and budgets
  • KPI dashboard template (sales rank, ad ROAS, list growth, reviews)
  • Prioritisation matrix — what to do first, second, third, and why
  • 60-minute strategy call to walk through the plan
  • Two follow-up Q&A emails in the 30 days after delivery

Assigned team

The specialists we put on Growth Strategy Roadmap.

Each service is handled by people who specialise in that part of the author growth stack — not a generic catch-all team.

Ben McLeod — Publishing & Ads Director

Ben McLeod

Publishing & Ads Director

Natalie Sarah R. — Founder & Web Lead

Natalie Sarah R.

Founder & Web Lead

Covenant Benson — Positioning Lead

Covenant Benson

Positioning Lead

48-hour response

Every message answered within 2 business days. No ghosting, ever.

Milestone-based

Payments tied to deliverables. You always know what you're paying for.

Transparent contracts

Plain-English scope. No hidden retainers, no surprise add-ons.

Money-back on missed milestones

If we miss a milestone we agreed to, you get that milestone refunded.

Frequently asked

Questions authors ask about Growth Strategy Roadmap.

What if I don't want to implement it with you?+

That's fine — the roadmap is yours. It's written so any competent freelancer or in-house person can execute it.

Is the fee credited if I hire UGA to execute?+

Yes — 100% of the roadmap fee is credited against any UGA service package booked within 30 days.

Ready to book Growth Strategy Roadmap?

Tell us about your project and we will reply with a scope, timeline, and next step for this exact service.

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